Sunday 11 November 2012

Magazine Publishers


Main Magazine publishers
  • Bauer Media
  • National Magazine company
  • Future Publishing
  • IPC Media
What magazines do they publish?


Bauer Media:
  • Music magazines such as: Kerrang, MOJO, Q
  • Mens magazine: ZOO, FHM
  • Nature magazines: Garden Answers, Bird Watching,Country Walking
  • Car magazines: Classic Car Weekly, Car Mechanics, Classic Cars
  • Mother and Baby magazines: Mother and Baby, Prengancy and Birth
  • Gossip magazines: Closer, Heat, More
  • Fashion magazines: Grazia
  • Sports: GOLF illustrated, Golf World, RiDE
 Ethos of Baeur Media:
  •  The ethos of this is that they have quite a mixture of genres in the magazines they publish. They publish a magazine for each genre and ages and audiences vary for each magazine.
How successful are they?
  • Bauer Media is Europes largest privately owned publishing group. Bauer Media create a very wide range of magazines offering over 300 magazines in 15 countries as well as online, TV and radio stations.

National Magazine Company:
  • Tv magazines: All About Soaps, Inside Soap
  • Fashion magazines: Elle, Elle decoration, Bazaar, Esquire, Handbag, Prima
  • Gossip/Womens magazine: Cosmopolitan, Best, Reveal, Bazaar, Red
  • House magazines: Good Housekeeping, House Beautiful
  • Teen magazines: Sugar Scope
  • Health magazines: Net Doctor
Ethos of National Magazine Company:
  • The National Magazine Company publish magazines mostly for women as most of the magazines are about gossip and womens fashion. They also publish House magazines which stereotypically is aimed at women.
How successful are they?
  • This company is the largest UK digital publisher and is one of the UK'S leading media companys with 24 magazine brands and 22 digital assets.

Future Publishing
  • Technology magazines: Mac Format, PC Plus, Windows: The official magazine
  • Games magazines: Nintendo Power, Xbox 360: The official magazine, GamesMaster
  • Music magazines: Total Guitar, Metal Hammer, Classic RoCK, Future Music
  • Sports: Cycling Plus, Mountain Biking UK, Triatholon Plus
  • Auto: Classic Ford, Mini Magazine, Trucking, Truckstop News
  • Craft magazines: The knitter, Your Family tree, Mollie Makes
Ethos of Future Publishing:

  • Future Publishing mostly publish mens magazines such as sports and car magazines. However they do publish craft magazines such as 'The knitter' which people would think are stereotypically aimed at women. 
How successful are they?

  • Future Publishing attracts more than 45 million monthly unique visitors to our digital properties websites; and we deliver over 100 digital editions and bespoke apps on tablet devices. They sell 2.2 million magazines every month, and export or syndicate to 89 countries, making us the UK’s number one exporter and licensor of magazine content. Our most successful products include TechRadar (the UK’s number one consumer technology website), T3,Total Film, BikeRadar, MusicRadar, ClassicRock, GamesRadar, Digital Camera, Mollie Makes and Official Xbox Magazine. 
IPC Media
  • Country pursuits and equestrian: Country Life, Horse & Hound, Eventing
  • Fashion and beauty: Look, Marie Claire, Now 
  • Home interest: 25 Beautiful homes, Homes & Gardens, Ideal Home 
  • Lifestyle: Essentials, Woman&Home Feel Good Food, Wallpaper* 
  • Sport and Leisure: Cycling Active, Amateur Photographer, Golf Monthly
  • Teen: Teen Now 
  • Tv Entertainment: Soap Life, Tv Times, What's On Tv 
  • Women's Weeklies: Women's Weekly, Woman, Pick Me Up 
  • Young Men and Music: NME, Nuts, Uncut 
Ethos of IPC Media: 

  • With more than 60 iconic media brands, IPC creates content for multiple platforms, across print, online, mobile, tablets and events.

How successful are they?

  • IPC Media is the UK's leading consumer magazine and digital publisher. They engage with 26 million UK adults - almost two thirds of UK women and over 40% of UK men. Our award winning portfolio of websites reaches over 25 million global users every month. 

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